Friday, December 08, 2006 7:30:00 AM PDT | VentureDeal Staff
CA -- Polimetrix
announced a strategic investment and partnership with UK-based YouGov, a leading online market research
Under the agreement, YouGov purchased a 32% interest in Polimetrix for $7.5
million and will have the option to purchase the rest of the shares of the
company within 30 months. The funds from the investment will be used to
bring YouGov's products to the US
market and to sell Polimetrix' products internationally.
Both Polimetrix and YouGov have distinguished themselves by accurately
forecasting outcomes in recent government elections.
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