Series - 10 Ways to Improve Your Chances of Raising Venture Capital

Published: 12/14/2006 4:59:21 PM

I recently saw this series in a Financing Partners newsletter and thought that I would embellish it a bit (with FP's permission) with my personal experiences. Over the coming weeks, and in no particular order, I’ll include one topic in a post, along with my thoughts about it.

# 1: Get personally referred to an Investor.
Finding connections that will give you (a start-up looking for funding) introductions to investors that are active in your industry is not easy. It can take time and lots of effort. One way is to go to industry and VC-attended events, seminars and pitch events and meet as many senior people as you can. Don’t be shy - tell whomever wants to listen that you’re looking for venture financing in whatever industry you’re in and at your stage and ask them if they know of any VCs (or angels) that would be appropriate for you to talk to. Then follow up with them a few days after you met them to ask again or just provide your contact info.

Online databases. VentureDeal was designed for this type of purpose in mind. As a subscriber you can search for investors by industry, stage, region, keyword and funding range. Armed with this information you can begin to learn the names of the finance players in your industry and be able to ask about them through your network of contacts. But apart from this shameless self-promotion, you can visit other databases as well.,,,,…all of these databases will provide various types of information at various price points.

Lastly, attorneys and CPAs who specialize in emerging technology companies are great sources of contacts. In fact, many of them see the introduction as part of their value-added service. Keith Koegler of Montgomery Law Group , a busy Silicon Valley technology law firm, says that “it isn’t good enough to be a great attorney, you have to also provide clients with introductions to the right people.”

So keep searching and networking. Over time you will get those all-important introductions.

Don Jones



Don Jones
CEO, VentureDeal

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