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Snap Launches Snap Shots Contextual Ad Network

Tuesday, November 6, 2007 5:15:00 AM PDT | VentureDeal Staff
NEW YORK, NY -- Online company Snap.com announced the launch of its Snap Shots Ad Network for online advertisers.

The network will allow advertisers to deliver content with associated context-based ads.  The company says that over 2 million web sites and blogs currently use their Snap Shots rollover functionality.

With the new network, each time a user rolls over a website link in the text of an article or blog entry, Snap Shots will deliver a context-appropriate advertisement, so the advertiser presumably receives a higher click-through ratio and more relevant visitors.

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