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Networked Insights Secures $4 Million First Round

Thursday, November 08, 2007 5:45:00 AM PDT | VentureDeal Staff

MADISON, WI -- IT company Networked Insights said that it has received $4 million in series A funding and concurrently announced its launch.

The company says that it uses superior tracking technology to provide enterprises with greater insight into their customer's behavior in real-time.  Its online platform provides highly granular information on brand-focused communities of users, enabling companies to make a range of better informed decisions, including marketing, sales and research & development.

Kegonsa Capital Partners made the investment.  The company did not disclose proceeds purposes.

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