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Covario Raises $16 Million In Series B Financing

Wednesday, January 23, 2008 6:10:00 AM PDT | VentureDeal Staff

SAN DIEGO, CA -- Search marketing company Covario (FKA SEMDirector) said that it has raised $16 million in series B funding.

Covario's enterprise search marketing software assist companies maximizing their return on investment and return on ad spend across all online advertising and marketing channels.

Investors included new investor FTVentures, Dubilier & Company and Voyager Capital.  The company said it will use the proceeds to advance its efforts in the display and video advertising markets.

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