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Amobee Partners With Canadian Target Broadcast Sales

Thursday, January 24, 2008 5:11:00 AM PDT | VentureDeal Staff
SAN FRANCISCO, CA & TORONTO -- Mobile media company Amobee Media Systems announced a partnership with Target Broadcast Sales, Inc. for Target to represent the sales channel for selected mobile advertising inventory managed by Amobee.

Stephen Sienko, president of Target, said, "We anticipate mobile advertising becoming an increasingly important medium and are eager to work with a wide range of Canadian brands and media buyers."

Amobee has designed and built what it terms is "the first and only telco-grade ad-serving solution 100% dedicated to mobile operators."  The company is backed by Accel Partners, Sequoia Capital, Globespan Capital Partners, Telefonica and Vodafone.

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