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Motive Interactive Launches New Advertising Platform

Wednesday, November 12, 2008 5:16:00 AM PDT | VentureDeal Staff
San Diego, California  --  Network advertising company Motive Interactive announced the launch of the second version of its Ajax-based technology platform.

Called the Advent 2.0, the system is designed for building and tracking online performance-based advertising campaigns via affiliates and CPA-based marketing.

In announcing the launch of its new platform, Brendan J. Smith, Motive’s CEO, said, “In order for our publisher and advertiser partners to get the best results from their affiliate marketing efforts, they need technology that they can trust and that was designed with their needs in mind. Our new platform is much easier to use than other systems on the market, and is already making an important contribution to our partners’ online marketing success. Combining advanced bleeding-edge technology with our second-to-none customer service is what our customers demanded … and what we’ve delivered.”

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