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IVillage Partners With BlogHer For Content

Thursday, July 17, 2008 5:15:00 AM PDT | VentureDeal Staff

New York, New York -- Women focused website iVillage announced that it has entered into a strategic partnership with BlogHer, a network of 2,200 women's blogs.

In addition to iVillage gaining access to BlogHer's content, the firms increase their cross promotional opportunities respectively.

Concurrent with the announcement, Peacock Equity made a $5 million series B venture capital investment in BlogHer, which also included the company's returning investor, Venrock.

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