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Wize Launches Needs Focused Shopping Site

Friday, August 1, 2008 5:03:00 AM PDT | VentureDeal Staff

San Mateo, California --  Online company Wize announced the beta launch of its new website aimed at consumers shopping for products.

The site is focused on finding out to consumer's needs first and then matching products to those needs, rather than many sites which are catalogs of products.

Visitors tell the site what product they're looking for and how they want to use it and the company's semantic technology provides a personalized list.  Wize is backed by the Mayfield Fund and Bessemer Venture Partners.

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