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Ping Mobile And impreMedia Partner In Advertising

Wednesday, January 14, 2009 5:18:00 AM PDT | VentureDeal Staff

Englewood Cliffs, New Jersey  --  Mobile agency company Ping Mobile announced a partnership with impreMedia to offer mobile marketing and advertising options to its media clients.

Using Ping Mobile's PingRewards advertising platform, impreMedia will provide Hispanic consumers with discounts and offers directly to their mobile phone.

The new Spanish-language impreRewards aims to be the preferred Hispanic Web and Mobile portal. “Given the heavy mobile usage among Hispanic consumers, impreRewards is the perfect solution for any advertiser looking to target the Hispanic market,” said Arturo Duran, CEO of impreMedia Digital. “The solid technology behind Ping’s platform and the ease of use from both the advertisers’ and consumers’ viewpoint, will allow our users to feel comfortable using this exciting, new and innovative marketing tool in their preferred language.”

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