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Food City Joins Grocery Shopping Network

Wednesday, January 7, 2009 5:02:00 AM PDT | VentureDeal Staff

Minneapolis, Minnesota  --  The Grocery Shopping Network announced that Food City has joined the company's online ad network.

Currently comprised of 101 grocery stores, Food City said it will implement all of the ad network's online planning tools for its customers. The tools include purchase personalization, recipe suggestions, manufacturer coupon integration and more.

Ron Bonacci, Director of Loyalty Marketing, Food City said "After many years in the loyalty marketing business for grocery chains, it is apparent to me that Grocery Shopping Network has the best technology to enhance our online presence as well as leveraging our vast loyalty card database. We are very excited to use the new technology provided through our partnership with GSN."

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