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Zad Mobile Advertising Platform Used By Indosat

Thursday, February 26, 2009 5:17:00 AM PDT | VentureDeal Staff

San Francisco, California  --  Zad Mobile's mobile advertising platform (ZMAP) has been chosen by Indonesian wireless operator Indosat to support their new GSM prepaid card program.

The system enables telecom providers to place ads via both i-ring and MMS protocols to target consumers using enhanced capabilities.

According to Guntur S. Siboro, Marketing Director at Indosat, “Indosat chose to partner with Zad Mobile based on their experience with large operators in the region and their ability to support our long-term multi-channel mobile advertising vision.”

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