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Ooyala Launches Interactive Video Site

Thursday, March 05, 2009 5:00:00 AM PDT | VentureDeal Staff

New York, New York  --  Internet video company Ooyala has partnered with the Control Group to launch what it calls a next generation interactive video demonstration site.

Called Interactive Video Technology, the site shows how content owners can create personalized video experiences for their viewers.

"Control Group leveraged Ooyala's Interactive Video technology to develop an engaging, deeply personalized video experience for the content owner and viewer,” said Alex Holub, PhD, Ooyala's Interactive Video Team Lead. “This innovative, measurable way of consuming content will drive new monetization models and advertising opportunities."

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