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Inertia Beverage Launches Wine Distribution Platform

Tuesday, April 07, 2009 5:15:00 AM PDT | VentureDeal Staff

Napa, California  --  Inertia Beverage Group announced the release of a new beta version of its direct to trade wine distribution platform.

Called WineRevolution.com and state-by-state compliant, the platform was created to directly connect traditional wine producers to end user sellers.

“Our Wine Revolution program intends to bring innovation in U.S. wine distribution, as a complement to the existing three-tier system. By giving producers and buyers a new, direct outlet for addressing a marketplace that is demanding access to the huge number of new, limited production wines, we aim to assist brands which have had difficulty finding their way to market via traditional means,” said Ted Jansen, President & CEO of Inertia.

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