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Optini Launches New Direct Selling Industry Platform

Tuesday, January 05, 2010 5:16:00 AM PDT | VentureDeal Staff

Lehi, Utah  --  Network marketing company Optini has partnered with Kynetx to create an Internet platform for the direct selling (multi-level marketing) industry.

Called the Vu Platform, it features what the company calls "permission-based web modules that let marketers tailor the web experience for downline distributors..."

Optini says that it helps to reduce the need to sell face-to-face by creating an automated system that enables selling across websites or web enabled devices.

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