Friday, February 5, 2010 5:53:00 AM PDT | VentureDeal Staff
San Francisco, California -- Digital media company BrightRoll has raised $10 million in its third round of institutional venture capital investment.BrightRoll says that it "helps Maj. Brands executes market video ad campaigns across the industry's leading publishers."Scale Venture Partners led the round, which also included True Ventures, Adams Street Partners and KPG Ventures. The company said it would use the funding to expand its technology platform, among other initiatives.
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