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Makai Launches Digital Aloha Event Application

Friday, November 11, 2011 5:01:00 AM PDT | VentureDeal Staff

   El Segundo, California  --  Marketing company Makai has announced the launch of a new event-focused application.

Called Digital Aloha, the application enables event attendees to capture, customize and share their event content via online social networks.





The benefit to the event manager is that they gather consumer data while enabling their on-site visitors to have greater engagement around their event.

Makai says that the new service extends "Experiential Marketing" not only at the time of the event, but also vile follow-up e-mails after the event that invite attendees to reengage with their content.

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