Technology News

ExactTarget Launches Interactive Marketing Guide

Thursday, May 12, 2011 5:17:00 AM PDT | VentureDeal Staff

   Indianapolis, Indiana  --  E-mail service provider ExactTarget has announced the launch of a new guide on social media marketing.

Called the Top 5 Things Consumers Want from Marketers, the guide combines ExactTarget's consumer research with step-by-step advice on how to create engaging interactive marketing campaigns.

One of the features of the guide is how to expand an e-mail marketing program to include Facebook and Twitter.

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