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Alice Adds $3 Million VC Funding

Friday, July 15, 2011 5:33:00 AM PDT | VentureDeal Staff

Middleton, Wisconsin  --  Internet company Alice.com has received $3.4 million in new venture capital debt financing, according to an SEC filing.

Alice.com has created an online retail platform that it says "better connects manufacturers and consumers in the giant consumer packaged goods market."

Investors in the financing were not disclosed. The company is still seeking an additional $577,000 in financing.

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