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Android Gains On Apple iOS Advertising Share

Monday, September 17, 2012 5:01:00 AM PDT | VentureDeal

  San Francisco, California  --  The Google Android ecosystem notched a second straight month of advertising share versus Apple iOS, according to a report from Velti (NASDAQ:VELT).

In their monthly State of Mobile Advertising report, the company said that Android is now taking 43% of served mobile advertising impressions in August, compared to 42% in July.

The report indicated however that the pending commercial launch of the Apple iPhone 5 could reverse the recent trend, based on activity for the previous iPhone launch.

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