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PointRoll Launches Interactive In-Stream Video Tech

Tuesday, January 29, 2013 5:17:00 AM PDT | VentureDeal
   New York, New York  --  Interactive digital marketing technology company PointRoll has announced the launch of new interactive in-stream video packages.

The video packages enable advertisers to turn their standard in-stream video advertising campaigns into video campaigns in order to increase user engagement.

The three packages include Social, Branding and Video AdChooser.

PointRoll is a subsidiary of Gannett Company (NYSE: GCI).

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