Technology News

Blueocean Shares Social Media Trends in Retail

Friday, February 14, 2014 5:00:00 AM PDT | VentureTrends Research

   Seattle, Washington  --  Research firm Blueocean Market Intelligence published its predictions for the what it considers the top social media trends in 2014 for the retail industry.

Among the top trends are that traditional shopping experiences are evolving as consumers move online and that Pinterest will emerge as a potent competitor to Facebook and Twitter.

Also, retailers will need to integrate "omnichannel communications" strategies to create more satisfying experiences for their customers, according to the downloadable report.

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