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PointRoll Launches Social Engager Suite

Tuesday, March 11, 2014 5:01:00 AM PDT | VentureDeal

   Austin, TX  --  Digital media technology company PointRoll has announced the launch of a new advertising creative system.

Called Social Engager, the suite of tools enables advertisers to deliver dynamic ad creatives within the Facebook News Feed and Twitter stream.

Advertisers will be able to tailor their paid placements with a variety of dynamically optimized ad units and messages to potential customers.

The new service was launched as part of a corporate re-launch at the SXSW conference.

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