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Vantage Media Launches Private Ad Marketplace

Monday, August 18, 2014 5:15:00 AM PDT | VentureDeal
   Los Angeles, California  --  Advertising technology company Vantage Media has announced the launch of a new advertising marketing platform.

Called Private Marketplace, the platform uses the company's existing real-time bidding advertising system to better enable publishers to monetize mobile and other online visitors.

Vantage cited CampusExplorer.com as an early adopter of the service.

Campus Explorer uses the system to complement its existing lead generation program, by enabling schools to buy clicks based on more specific criteria.

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