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Keryx Bio Uses Veeva Commercial Cloud For Launch

Friday, January 9, 2015 5:17:00 AM PDT | VentureDeal
   Pleasanton, California  --  Keryx Biopharmaceuticals has utilized a suite of technologies provided by the Veeva Commercial Cloud system.

Veeva said that Keryx turned to its suite for CRM, CRM approved email and closed loop marketing services.

In addition, Veeva provided its PromoMats for promotional materials management along with its Veeva Network customer master database.

The Commercial Cloud system is a life sciences-specific solution that helps to eliminate the barriers between sales and marketing.

Veeva says it has more than 200 customers from emerging biotechs to the world's largest pharmaceutical companies located in the United States, Europe, Asia and Latin America.

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PCI - Level1