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Tapad Taps Into Series B VC Funding

Thursday, May 14, 2015 5:47:00 AM PDT | VentureDeal
   New York, New York  --  Digital media company Tapad has landed $18.5 million in its second round of institutional venture capital financing.

Tapad says that with its technology, "advertisers are now able to get a unified view of consumers across all screens."

The investor syndicate included Avalon Ventures, FirstMark Capital, Knight Enterprise Fund, Silicon Valley Bank and others.

The company said it would apply the funding in part to expanding its growing licensing business.

Company CEO Are Traasdahl (LinkedIn Profile) co-founded the firm in 2010.

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