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PadSquad Launches Simpli Analytics

Thursday, June 18, 2015 5:16:00 AM PDT | VentureDeal
   New York, New York  --  Mobile software technology company PadSquad has announced the launch of a new analytics solution.

Called Simpli, the system "offers publishers full transparency into their site's performance, audience analytics and meaningful business data for better decision-making."

The system promises to make it easier for publishers to measure their site's performance, even down to device brand and creative size.

The application uses the new mobile metric of Screen Views, which is data that flows from Google Analytics.

PadSquad was founded in 2012 and says that it will continue to bring to market additional analytics innovations.

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