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Amazon Caters to Startups with Launchpad

Wednesday, July 29, 2015 5:14:00 AM PDT | VentureDeal
   Seattle, Washington  --  Amazon (NASDAQ: AMZN) has announced a new initiative to make it easy for startups to launch their real-world products.

Called Amazon Launchpad, the new program features "a streamlined on boarding experience, custom product pages, a comprehensive marketing package, and access to Amazon's global fulfillment network."

The site features a dedicated Amazon Launchpad store and has been described as a direct competitor to popular startup information site ProductHunt.

Amazon said that it is working with more than 25 venture capital firms, accelerators and crowdfunding platforms to bring startups into its new program.

The company cited a number of startups already using the new service.

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