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Tremor Video Debuts Real-Time SSP Reporting

Wednesday, August 12, 2015 5:01:00 AM PDT | VentureDeal
   New York, New York  --  Tremor Video (NYSE: TRMR) has announced the launch of real-time reporting to its supply side platform (SSP).

The capability enables publishers to see their video inventory being accessed and bought in real time.

The new functionality is an improvement over the previous version which acquired customers to wait while reports were created overnight.

Tremor says it is the first SSP reporting tool to go real time.

The company cited Newsy as an early adopter of the real-time reporting and said that it has currently been released to more than 150 clients using the previous SSP reporting system.

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