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Zeebox Launches Instant Clickable TV Ads

Wednesday, February 13, 2013 5:17:00 AM PDT | VentureDeal

   New York, New York  --  Advertising technology company zeebox has announced the debut of what it calls the world's first instance applicable TV ads.

The platform provides targeted digital ads on smart phones and other mobile devices that are synchronized with "linear TV spots."

The benefit of this is that it allows advertisers to serve ads at the same time as their spot is appearing on television, thus potentially increasing viewer engagement.

Zeebox says their technology operates across all television advertising on all broadcast networks and 120 national cable channels.

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